November 2025 marked a historic low for hardware sales in the US, with only 1.6 million units sold, the worst performance since 1995. This decline is attributed to a combination of factors, including an all-time high average price of $439 for new gaming consoles, which has deterred many potential buyers during what is typically a peak shopping season. The PlayStation 5 led the sales charts, followed by the Nintendo Switch 2 and Xbox Series X/S, but overall spending on hardware fell by 27% compared to last year.